Deulgukhwa (Korean: 들국화; lit. 'Wild Chrysanthemum') was a South Korean rock band formed in 1982 by Jeon In-kwon, Choi Seong-won, Heo Seong-wook, and Jo Deok-hwan. They are considered one of the best rock groups in Korea in the 80s and 90s, often being referred to as "Korea's Beatles."
In September 1985, they released their first album March, which included hits "That's My World" and "March". After the failure of their second album, Deulgukhwa disbanded due to creative differences among the members.
In the 1980s, under the military regime, the mainstream popular music world, which was dominated by soft ballads and trots, presented Korean-style rock with rebellious lyrics and screaming vocals by Jeon In-kwon. In addition, their music became known through albums and live performances, rather than broadcasting, which was the main distribution channel for popular music at the time, and gained a huge resonance, opening the possibility of underground music for the first time in Korea. Their debut album, March, became a hot topic again in 2007 when it ranked first in the Top 100 Korean Popular Music Albums selected by the Kyunghyang Shinmun.
